Using technology to grow a personal brand in the mortgage industry is a key component to a loan officer’s success. When a loan officer takes the time to build a personal brand, it is a calculated activity designed to increase visibility and ultimately close more loans in today’s business climate. Here’s the technology you need to get started.

The first step for a loan officer to become a trusted financial planner to a borrower is to reframe your mindset. Be an advisor, not an order taker.

As a loan officer, making your mortgage advice a competitive advantage is key to securing more mortgage business. Most borrowers make mortgage decisions based on an interest rate quote from a loan officer. Consider using your mortgage advice as a competitive advantage to educate the borrower and secure more business.

Learn about a fundamental element of American’s favorite pastime, baseball, that can help loan officers become better sales professionals.

Representing over $2 trillion in consumer buying power, the Hispanic homebuyer market is huge. Learn how to authentically engage with them all year long.

Whether you’re in the process or have already helped your borrower secure their new home, you should consider suggesting these easy smart home upgrades for borrowers on a budget. In fact, some of these low-cost smart home upgrades may even save your borrowers money – and what kind of loan officer doesn’t want that?

As a mortgage loan officer, you’re uniquely positioned to help your mortgage borrowers manage or eliminate their debt. Use these 5 tips to set your borrowers on the path towards a debt-free future.

The CFPB recently announced a fix for the so-called “Black Hole Issue,” a byproduct of amendments to the TILA-RESPA Integrated Disclosure Form (TRID 2.0). See how this fix works in 5 different examples.

Discover the truth about Millennials in the mortgage and housing industry by correcting three common misconceptions about the largest living generation in this exclusive Homebuyer Generational Series.

Don’t let the hype of Millennials and Baby Boomers in the mortgage industry distract you from the many opportunities that Baby Boomers present. Discover three things you need to know about Baby Boomers in this exclusive Homebuyer Generational Series.

Generation X is the “forgotten middle child” of the mortgage industry. In this exclusive Homebuyer Generational Series learn how loan officers can boost their business growth opportunities by helping this often forgotten generation.