Industry insights and strategies for loan officers

Resources, strategies, tips and tools from experts across the mortgage industry – all under one roof, and all created just for loan officers. That’s Loan Officer Hub.

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NEW! Why every loan officer should know their client avatars

Having distinct client avatars allows a loan officer to connect more personally, speak more effectively, and build a business that feels both strategic and aligned. Rebecca Richardson shares 3 client avatars you should focus on.

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NEW! Why accountability is the loan officer’s secret weapon

All originators have big dreams and good intentions, but without accountability, our best-laid plans quickly fall apart. Shane Kidwell shares the power of finding someone to hold you accountable to making progress on your own goals.

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2024 Loan Originators Survey

MGIC and Loan Officer Hub surveyed over 1,000 mortgage loan officers and originators in 2024, who answered our questions about their activities, challenges and opportunities. Get their insights into marketing, referral strategies, productivity and more. 

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Business-building strategies for loan officers

Marketing and business strategies are key to a loan officer’s success. From quick, informative reads to podcasts, infographics and webinars, our resources will help you step up your game and increase your bottom line. 

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Referral Strategies

Build and strengthen your relationships with valuable real estate and builder partners. These insights and resources can help you find and make the most of referral opportunities. 

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Consumer strategies

Get more leads, broaden your visibility with key customers to expand your network, market to and help educate potential borrowers with these resources.

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Marketing and social media strategies

What’s your personal brand? Set yourself apart with marketing and social media strategies that reinforce your own value proposition. Reach a broader audience today using these tips and tools.

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    Training

    Up your game and expand your skill set with webinars, podcasts and videos just for loan officers.

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    Tools

    Work smarter with tools and resources that help you grow your business.

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    Loan Officer Leaders

    Highlighting mortgage professionals who create a positive impact in the communities they serve.

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