Gen Z on Gen Z - conversation with Ally Carty

Insights on the next generation of homebuyers

In this video, Gen Z guru Ally Carty shares insights she's gleaned from her informal surveys and interviews with her Gen Z peers about their attitudes toward homeownership and the mortgage process. Watch now to learn where and how to connect with Gen Z on social media and more!

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Download the latest Loan Originators Survey Report

We surveyed over 1,600 loan originators to find out how they navigated the challenges of 2022 and which tactics and strategies they used to find success. Get insights on marketing, referrals, productivity and more in our latest Loan Originators Survey Report.

Download now


Business-building strategies for loan officers

Marketing and business strategies are key to a loan officer’s success. From quick, informative reads to podcasts, infographics and webinars, our resources will help you step up your game and increase your bottom line. 

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Referral Strategies

 Build and strengthen your relationships with valuable real estate and builder partners. These insights and resources can help you find and make the most of referral opportunities. 

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Consumer strategies

Get more leads, broaden your visibility with key customers to expand your network, market to and help educate potential borrowers with these resources.

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Marketing and social media strategies

What’s your personal brand? Set yourself apart with marketing and social media strategies that reinforce your own value proposition. Reach a broader audience today using these tips and tools.

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    Tools

    Work smarter with tools and resources that help you grow your business.

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    Highlighting mortgage professionals who create a positive impact in the communities they serve.


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